Tamil Nadu digitises liquor stock supply for shops from September 1

Tamil Nadu's state-run liquor retailer TASMAC has announced that all retail shops across the state will shift to an automated indent request process from September 1, replacing manual stock submissions with entries made on dedicated handheld devices. Under the new system, liquor shop supervisors will submit stock indents using dedicated handheld devices, fully replacing manual submissions. Accordingly, consumers will get their preferred brand based on sales in that particular area, and now consumers will get their choice of liquor, a senior official said on Friday.
TASMAC Managing Director K Nanthakumar said the new procedure builds on the complete end-to-end computerisation achieved across all 38 districts and depots in mid-2025. He said the technology-driven system is aimed at streamlining stock distribution, removing paperwork and preventing supply bottlenecks. He also said that supervisors retain the flexibility to add registered brands not featured on their automated list to cater to localised customer preferences.
"Under the new digital mechanism, eligibility quantities for each shop will automatically populate on the handheld device, organised by specific brands and pack sizes", he said, adding, "while supervisors cannot reduce the system-generated base figures, they are allowed to increase stock orders by up to 20 per cent based on local demand.