Shortly after bringing MS Dhoni in a double role for their inaugural TATA IPL 2024 campaign, JioCinema has now presented Kapil Dev and Jasprit Bumrah in two films as part of their new campaign, titled TV Dekho Toh Aise. The latest set of films from JioCinema focus specifically on the Connected TV proposition for viewers that prefer watching TATA IPL on digital as well as a big screen. They also bring out the manifold features of the platform that take fans from a ‘lean-back’ to a ‘lean-forward’ viewing experience with an unprecedented degree of autonomy.TATA IPL 2024 will commence on JioCinema with the southern derby as MS Dhoni’s Chennai Super Kings face off with Royal Challengers Bangalore on March 22, 2024.
The treatment of the films, produced by Chrome Pictures, is banter-filled, as conversations between the two ace cricketers get dotted with tongue-in-cheek remarks at each other, all in good jest. The first film has Bumrah engrossed in watching the TATA IPL on his mobile phone, while Kapil Dev enters the scene and engages him in conversation. Bumrah is seen staking superiority for the way his generation consumes the TATA IPL, until Kapil challenges him, turning on a Connected TV, streaming the same content Bumrah was watching. The second film with the duo takes it a step forward in the same vein, as they discuss the capability of watching the TATA IPL in 4K, with one’s choice of camera angle and key moments.
The latest set of films from JioCinema are guided by India’s clear preference of watching their favourite sports content on Connected TV. All TV sets sold in the country over the past four quarters have been Connected TV’s. Last season, over 125 million people watched the TATA IPL on CTV and this year, about 200 million are expected to do so.
“While there is no doubt that India has gone digital in the way it watches the TATA IPL or any other live sport, Connected TV viewers are a rapidly growing subset within the digital universe,” said a Viacom18 Spokesperson. “Our films with Kapil Dev and Jasprit Bumrah drive home the message that the TATA IPL can not only be enjoyed at convenience with flexibility on a mobile phone but also with high-end features for free on Connected TV. It is the same thrill of the high-octane tournament but on a big screen with the viewer having complete control over the premium viewing experience. It is our submission to cricket fans to get a first-hand experience of how JioCinema is redefining the TV experience and hence the line, ‘TV Dekho Toh Aise’ in the campaign.”
Viewers will be able to catch the latest season for free in 4K across 12 languages, with multi-cam options and many more fan-engagement features including the much-loved contest Jeeto Dhan Dhana Dhan.
WASTELANDERS: WOLVERINE, A hindi audible original podcast seriesies is now awailable

Audible, a leading producer and provider of premium audio content released the fourth season of the Hindi Audible Original podcast series Marvel’s Wastelanders. The new season, Marvel’s Wastelanders: Wolverine, features Sharad Kelkar as the voice of Wolverine, Mithila Palkar as Sofia, and Neelam Kothari as Jean Grey. The series also features Aadil Khan as Captain America, Vijay Vikram Singh as Professor X/Charles Xavier, Chandan Roy Sanyal as Crossbones, Aalekh Sangal as Red Skull, Chetanya Adib as Cyclops, Abish Mathew as Kevin, and Sachin Kumbhar as Bucky.
Plot: Thirty years ago, Super Villains won. After killing the Avengers, the X-Men, and nearly every other Super Hero, the Red Skull took over the United States. Since that day, a traumatized Wolverine has wandered in a daze of survivor’s guilt and self-loathing over his feelings of failure to protect his fellow X-Men and their mutant students.
Wolverine encounters Sofia, a young mutant in-hiding and vows to transport her into the safe hands of estranged former X-Men Kitty Pryde and Rachel Summers. When the Red Skull and his top lieutenant Crossbones frame Wolverine and escalate anti-mutant sentiment to dangerous new levels, our hero realizes that his only option may be to face Red Skull and his savage allies head on. But a shocking, terrible truth may destroy Wolverine first...
Sharing his excitement on the launch of the series, Sharad Kelkar said, "Bringing Wolverine to life in Marvel’s Wastelanders: Wolverine on Audible has been a truly special experience because he is my favourite Super Hero. Channeling the complexity of his emotions - from guilt and failure to resilience and courage through voice alone was demanding yet very satisfying for me as an artist. I hope listeners feel the intensity and depth of Wolverine's story and can take away something meaningful from his journey."
Marvel’s Wastelanders is the first collaboration between Audible and Marvel Entertainment and will be released simultaneously in French, German, Hindi, Italian and Japanese in the respective countries as a global audio experience with top-quality production, featuring renowned and high-profile actors in the roles of Marvel’s legendary Super Heroes.
The English language version of Marvel’s Wastelanders: Wolverine was written and directed by Jenny Turner Hall, with sound design by Michael Odmark and Daniel Brunell, and original music by Rhett Miller and John Burdick.
A Star-Studded Spectacle: Groundbreaking Singing and dancing reality show to hit the USA Stage

United Productions joins forces with Roshni Production & Cizzara Studios* to unveil a revolutionary concept in entertainment: *"The Singing Superstar" and "The Dancing Superstar"*. Spearheaded by industry stalwarts *Natwar Thakkar, Amit Vikas Patel, Kishor Dantani, and Rajesh Piprotar*, this unprecedented venture aims to set new standards in talent discovery and artistic excellence.Set to captivate audiences worldwide, "The Singing Superstar" and "The Dancing Superstar" provide a dazzling platform for raw talent to shine. Fostering creativity and passion, these shows promise to inspire and entertain like never before.
The competitive format of the show will see aspiring singers and dancers from diverse backgrounds compete for the coveted title and a chance to kickstart their careers in the entertainment industry. With online auditions kicking off post-Holi this year in major US cities, aspiring talents are urged to seize the opportunity and register themselves for a shot at stardom.Leading the charge in the search for the next big talents are a stellar panel of judges: *renowned names such as Padmashri Suresh Wadkar, Sadhana Sargam, Pooja Batra, Jemei Lever, Tushar Shetty & others.
Contestants will undergo rigorous training under the guidance of the Singing & Dancing super gurus, ensuring each episode is a rollercoaster of emotions and breathtaking performances. "The Singing Superstar" and "The Dancing Superstar" pledge to be the ultimate celebration of talent, creativity, and passion, delivering unparalleled entertainment and unforgettable moments for audiences of all ages.Stay tuned on our social media platforms for audition schedules and all upcoming updates. Don't miss your chance to witness history in the making as we embark on this exhilarating journey to discover the next generation of superstars in music and dance!
*Talking about the show Padmashri Suresh Wadkar says*_"Being a part of 'The Singing Superstar' as a judge is not just about evaluating performances; it's about witnessing the transformative journey of raw talent, watching them hone their skills, overcome challenges, and ultimately blossom into shining stars. It's a privilege to be a part of their growth and to contribute to their journey towards greatness".
*Reflecting on the show, Sadhana Sargam says* _”These shows aren't just about finding talent; they're about nurturing dreams and fostering a spirit of excellence. It's inspiring to witness the passion and dedication of the contestants as they strive to achieve their dreams, and I am honored to be a part of their journey".
*Expressing her thoughts about the shows, Pooja Batra says* _"Joining 'The Dancing Superstar' as a judge has been an absolute thrill. These shows are more than just competitions; they're platforms for individuals to express their artistry and share their passion with the world. It's an honour to witness the boundless talent and creativity of the contestants and to play a role in their incredible journey towards success"_
*Choreographer Tushar Shetty shares his thoughts* _"Being part of 'The Dancing Superstar' is a privilege beyond words. It's awe-inspiring to see the dedication and artistry of the contestants, and I am honored to be part of their transformative journey towards greatness"_
Newsinc24 Team





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