Biden signs first significant US gun control law in decades, India will provide support and assistance to the people of Afghanistan in the hour of need, Online helicopter booking service portal launched for Amarnath Yatra, J&K: 9 employees of housing dept terminated on corruption charges, Kerala State Electricity Regulatory Commission revises power tariff in state, Navjeet Dhillon wins gold medal at Qosanov Memorial 2022 athletics meet, Union Health Minister dedicates JIPMER International School of Public Health in Puducherry,

Crompton launching built-in-kitchen appliances range

Crompton has announced its entry into the Built-In Kitchen Appliances. segment with a comprehensive range of Chimneys, Hobs, Built-in-Ovens, Built-in-Microwaves and Dishwashers. Crompton's focus area is kitchen and acquires Butterfly Gandhimati Appliances to strengthen its presence in this area. The entry into the built-in-kitchen appliances segment will further consolidate its position in the kitchen space, in addition to driving growth and premiumization of the brand. Company mid-term aims to garner double digit market share of INR 2200 crores built-in-kitchen appliances which is growing at ~10% per annum. Initially the products are launch in 10 city clusters, starting with Mumbai, Bangalore, Delhi, Kolkata, Chennai and Pune this quarter through exclusive brand outlets called “Crompton Signature Studios”. Company is also building a world class service network leveraging its large presence across the country. Mathew Job, Executive Director and Chief Executive Officer - Crompton,said, “Our aim is to become one of the top 3 players in this segment in the coming 3 years. For the same, we have carved out a separate business unit which is focused on built-in-kitchen appliances.Leadership is in our DNA and we are looking to win in this segment with our differentiated value propositions.” Nitesh Mathur, Vice President - New Business - Crompton said, “Crompton has built a deep understanding of its target consumer segment and will target them with a differentiated product range.
 


Newsinc24 is now on telegram. Click here to join our channel @newsinc24 and stay updated with the latest news from politics, entertainment and other fields.

Food & Lifestyle

Over the years the concept of the kitchen in the minds of homemakers has undergone amazing changes. And why not?

Read More

Crime

In Norway, a gunman went on a terrifying rampage in a gay bar in Oslo on Saturday, killing two people and injuring more than 20. 

Read More

Opinion

The way the Congress fought the just ended Rajya Sabha elections is a good illustration of how not to take part in an electoral contest.

Read More